by Shelton Bumgarner
@bumgarls
Let me be a bit more clear about all of this. So Time Magazine is up for sale. What if instead of letting some Right wing nutjob buy it and ruin it, you completely thought outside the box and re-invented it as a social media platform.
Here me out.
What you do is, move Time Magazine from New York City to Silicon Valley and make it a startup. The startup would be designed specifically to compete with Twitter, but you might be able to figure out a way to go after Facebook as well.
You use all the editors and writers for Time Magazine as your seed group of users. Instead of publishing a magazine each week, they would post content into the service. I think you should lean heavily on the concepts associated with Usenet from 20 years ago, but that’s just me.
Anyway, the point is, all those editors and writers would be the core of a Twitter Killer. They would then to invite other “thought leaders” into the service as part of your growth marketing plan and soon enough you could have something much cooler than Twitter that you could leverage to attack Facebook which is having some serious problems right now.
Let me be clear that no one listens to me, but this is fun to think about for a moment.