by Shelt Garner
@sheltgarner
From the buzz I continue to monitor coming out of the tech community, it seems clear that Hollywood may be about to be “Moneyballed” in the sense that a basic human element of the industry — writing — may be turned into a technology issue.
And while I totally support the current Hollywood writers’ strike, if it goes on as long as it probably needs to, the risk that studio executives will simply turn to AI to write very formulaic scripts will increase significantly. Given that at the moment you can’t copyright something done by AI, it’s possible that Hollywood bigwigs will begin to lobby Congress to change that particular situation.
All that has to happen is one AI generated script be produced and it be a success for the whole Hollywood creative ecosystem to be upended. Remember, the vast majority of Hollywood entertainment is formulaic, stale and, well, bad. So the first people to feel the pinch of any AI writing revolution would be hacks who have no talent to begin with.
I still think that once this entire process is complete that live theatre may return to a popularity it’s not seen since…the rise of movies. It could be that when 99% of all recorded entertainment is AI generated that audiences will want to return to the comfort of live entertainment that will have a human touch that our new bot overlords will not be able to provide.
It’s at least a possibility, I suppose.
It just seems to me that Hollywood as we currently know it functions on some very antiquated assumptions. Once LLMs are able to generate content that is just good enough to be watchable, then, that’s it, the revolution will be here and the entire Hollywood economy will be disrupted.
