by Shelt Garner
@sheltgarner
The Tik-Tok generation doesn’t really have a blog of its own. I’m old enough to see the progression from Late Night With David Letterman to Spy Magazine to Gawker to….uh…..nothing? And I use Tik-Tok a lot even though I’m an Old and it seem pretty obvious that Tik-Tok is Ground Zero for modern pop culture.
If you believe we’re in the midst of a “vibe shift” then it makes a lot of sense that the new vibe would have its own publication. It’s kind of sad that Gawker is now an undead husk of itself — even though the original version was fucking hateful and nasty before its demise.
Anyway, here’s what I would do. I would start a site that was ostensibly obsessed with Tik-Tok and the pop culture it flings off at an astonishing rate each day. But, I would also produce a lot of really interesting, serious commentary about other topics — politics, what have you. You get The Youngs hooked on this new blog by taking Tik-Tok deadly seriously, then prepare them for the Adult World by presenting them with hot takes on what’s going on in the broader world.
And, if I was involved, I would occasionally throw curve balls involving doing something silly with Julia Fox around New York City or whatever. Or maybe the occasional sexxy snap of this or that celebrity simply to be ornery. The issue is — do anything not to be meh. Not to be boring. The whole reason the blog would exist would be to provoke a response of some sort.
As best I can tell, Generation Tik-Tok doesn’t have its own Gawker at the moment. Of course, there is a risk that, lulz, by definition Generation Tik-Tok doesn’t want it’s own Gawker-like blog and fuck you.
But it is something to think about.
